Peartree Marketing is an Adelaide based marketing consultancy that specialises in brand engineering. 

We help clients build value in their businesses. This can include creating powerful and highly competitive brands, clever marketing strategies that drive business development and staff training where service is the product and the brand.

 

Our approach to building brand equity is based firmly on the principle that the leaders of your company should take control of the strategic aspects of your firm’s brand or brands. Brands, after all, are a key company asset.

A strong brand will:

We work with your leadership team to define the brand vision — to determine precisely how your brand will powerfully differ from competitors and strongly resonate with customers or clients.

Once a clear brand identity has been agreed upon we document it and then assist to embed the brand. The key goal is to ensure that the brand promise is uncompromisingly delivered at every interaction both within and outside the organisation.

We take the brand to staff so that they can shape an internal culture that will support the desired brand.

We also work with public relations consultancies, advertising agencies and others who can develop and implement strategies to strengthen and embed the brand in the external market.

 

Our brand engineering services include:

Brand Engineering

 

Other related services include:

Facilitation of conferences, family forums

Marketing training